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Post Smarter on Instagram. Book More Clients.

Free Instagram Content Guide for tattoo artists who want to get more from Instagram without turning into a full-time content machine or changing how you work.

You're Already Doing the Hard Part

You're creating incredible tattoos. But Instagram feels like a second job you didn't sign up for.

You Post Inconsistently

Some weeks you're on it. Other weeks you're too busy tattooing to post. The algorithm punishes inconsistency and your reach drops.

You Don't Know What to Say

You know your tattoos speak for themselves, but Instagram captions feel forced. You're an artist, not a copywriter.

Your Posts Don't Reach Locals

People across the country like your work, but you need locals who can actually book. Instagram shows your posts to random people instead.

Content Feels Like a Grind

The idea of posting daily stories, reels, and posts sounds exhausting. You didn't become a tattoo artist to be a content creator.

What's Inside the Guide

Real strategies that work for tattoo artists who are flat out or haven't tattooed in a week. No fluff, no theory—just what actually works.

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Caption Formulas That Make People Message You

Simple, proven caption templates that turn scrollers into inquiries. Copy, paste, customize. Done in 60 seconds.

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A Weekly Content Routine That Actually Works

Post smarter, not more. A realistic weekly schedule that keeps you visible without burning you out—even when you're flat out or haven't tattooed in a week.

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How to Re-Use Tattoos for Multiple Posts

One tattoo = multiple pieces of content. Learn how to squeeze more value from every piece you create without feeling repetitive.

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What to Pin and Highlight

Make it stupid-easy for people to book you. Learn exactly what to pin, highlight, and feature so locals know how to reach you.

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How to Make Instagram Show Your Posts to Locals

Stop getting likes from across the world. Simple tactics to make Instagram prioritize showing your content to people nearby who can actually book.

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Monthly Checklist to Follow

Don't overthink it. A simple monthly checklist that keeps your account optimized and booking-ready with minimal effort.

What You Get From This Guide

Practical improvements you'll see in your Instagram presence and booking rate.

01

More Locals Seeing Your Work

Instagram will prioritize showing your posts to people in your city who are actually looking for tattoo artists.

02

More Inquiries in Your DMs

With better captions and clear booking info, you'll get more direct messages from people ready to book.

03

Less Time on Content

Spend less time stressing about what to post and more time doing what you actually love—tattooing.

04

Consistent Presence

Stay visible even during busy weeks without having to post daily. Build trust with consistency that's actually sustainable.

This Isn't About Going Viral

This isn't about becoming an influencer. It's not about dancing on reels or posting 5 times a day or changing who you are.

It's about building trust with the right people in your city and making it easier for them to reach out and book.

Want to see more free tips? Follow us on Instagram: @boneheadtattoomarketing

Ready to Post Smarter?

Grab the free guide now. No email required. No catch. Just real Instagram strategies for tattoo artists.

Get the Free Instagram Guide

Visit our website: boneheaddigital.com | Instagram: @boneheadtattoomarketing

Want Someone to Actually Run the Ads?

This guide helps you post smarter organically. But if you want to get your work in front of the right people with paid ads, that's what we do.

Instagram Advertising

We run targeted Instagram ads that show your work to locals actively looking for tattoo artists. Hands-off, professional, proven to work.

Learn about Instagram Ads →

Meta Ads for Artists

Complete Facebook and Instagram advertising management for individual tattoo artists. You keep posting—we handle all the paid advertising.

Learn about Meta Ads →

Free Resources

Want to run ads yourself? Check out our free tutorial on how to safely test Instagram ads without wasting money.

See the Free Tutorial →

Contact Bonehead Digital